Search Engine Optimisation (SEO) is perhaps the single most profitable and worthwhile digital marketing activity a business can undertake. But today, effective SEO requires a broad technical and creative skill set set to get right. I have the know-how and experience to take your SEO & content strategy further, without the price tag of a big agency.
do you need help with your seo strategy?
Keyword Research & Content Strategy
To create content that truly engages and converts, you need to understand your audiences' specific needs, wants and pain points. I conduct detailed keyword research and data-led audience segmentation to paint a detailed portrait of your audience and their Search habits. Building on this research, I’ll lay out the keyword themes and content formats required to outrank your competitors. I can also assist in the creation of that content, or provide you and your team with detailed recommendations on how to execute on the content strategy.
Online PR & Outreach
Google may be getting smarter at understanding user-behaviour, but high quality, relevant links remain a key ranking factor. Having authored the UK's largest study into blogger outreach (working with over 200 UK bloggers), I know how translate your brand's story and gain the attention of key influencers and publishers to get coverage that matters.
Local SEO Services
Have you considered the importance of local SEO? It's probably worth remembering that 78% of location-based mobile searches result in an offline purchase. That means that local SEO visibility and real-world footfall are inextricably linked.
If you're not creating the right local content, building citations and garnering reviews for your business, you're going to struggle to stand out in an increasingly tough local marketplace. I can help your local business succeed by applying tried and tested local SEO tactics to boost brand visibility and footfall.
interested? Let’s chat.
Rather than provide you with a generic 'free SEO audit', let’s have a proper chat about your businesses’ marketing challenges. If you'd like to schedule a call to chat about your website’s SEO, hit the button below to get in touch.